IT & Marketing Consulting — Cologne

Digital; visible

Reach the right people. Build trust. Make contact easy. We connect online marketing with the right technology, from your digital presence to handling an enquiry.

01 / Our approach

Marketing and technology. Designed to work together.

For some businesses, a strong LinkedIn profile, a focused landing page and search ads are the right starting point. Others need local visibility or a website. We connect these points of contact with appointment booking, contact management and performance measurement. That is our MarTech approach: marketing and technology working together.

  • A1

    Understand first

    We listen: who do you want to reach, what is already working well and where do you need support?

  • A2

    Prioritise what matters

    We show you which steps fit your goals and budget, and where it makes sense to start.

  • A3

    Deliver with care

    Clear content, easy ways to get in touch and reliably connected systems, with careful handling of data.

  • A4

    Clear guidance

    You know what we are doing and why. Your team learns to use the new solutions confidently in their day-to-day work.

Not more activity. The right kind.
What matters is what genuinely helps your business move forward.

02 / Services

From being seen to being sought out.

Not every channel serves the same purpose for every business. We choose the right elements, connect them thoughtfully and assess how they contribute to your goals.

01

Profile and
presence

Whether it is a LinkedIn profile, a focused landing page or a website, your presence should make your offering clear and build trust. We choose the format to suit your needs.

  • LinkedIn profiles and digital business cards
  • Landing pages for offers and campaigns
  • Websites, design and relevant content
  • Contact, appointment booking and reservations

Learn more

02

SEO and
AI search

Your offering should be easy to find where people are looking for a solution. We align content, business profiles and technical foundations with traditional search engines and AI search.

  • Search engine optimisation (SEO)
  • Google Business Profile and local search
  • Visibility in AI search (GEO)
  • Technical SEO and structured data

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03

Advertising and
social media

Search ads can respond to existing demand. LinkedIn and other social networks create further points of contact. We choose channels and campaigns to suit your audience, offering and budget.

  • Search advertising with Google Ads (SEA)
  • LinkedIn and other social media channels
  • Editorial planning and ongoing content
  • Performance measurement and campaign optimisation

Learn more

04

Technology and
workflows

Enquiries should reach the people who will handle them. We connect your systems and automate recurring work, using AI where it provides useful support.

  • Automation and AI for specific tasks
  • Integrations and custom software
  • Capture enquiries and pass them to your team
  • Secure systems and protected access

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05

Coaching and
training

We help your team carry on independently. We explain tools and how they fit together, then practise using real tasks from your marketing and day-to-day work.

  • Tailored coaching and workshops
  • Manage your own profiles, content and campaigns
  • Understand and use your marketing results
  • Use AI tools safely and effectively

Learn more

03 / How we work

Four steps. One clear path.

You know what is planned, why it makes sense and what happens next. We agree on scope, budget and timing together.

  1. Step 01

    Understand

    We discuss your business, your goals and what is already working well.

  2. Step 02

    Plan

    You receive a clear proposal with priorities, scope and costs.

  3. Step 03

    Implement

    We carry out the agreed work and coordinate key steps with you.

  4. Step 04

    Improve

    We review results and day-to-day feedback, then make focused improvements.

04 / Tailored solutions

Not every goal fits a package.

For a financial adviser, a professional LinkedIn profile with focused landing pages and search ads may make sense. A large website is not automatically the first step.

A veterinary practice may mainly need local visibility and easy appointment booking; a takeaway may need up-to-date offers and opening hours. We first clarify the need, then choose the right mix.

Starting point
Your specific needs
Scope
Suited to your budget
Working together
One point of contact

05 / Contact

Let’s bring clarity to your challenge.

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Address

Tsambasis & Tsambasis
IT & Marketing Consulting
Engelsstr. 4
51103 Köln